Rethinking the Supply Chain in the era of Artificial Intelligence

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Leveraging the potential of Data and AI to empower people, processes and technologies to successfully compete today.

Supply chains have always been very complex, requiring the integration of multiple processes, applications and technologies. The traditional notion of the linear supply chain has been focused on driving operational efficiencies, but this has been designed to cope with a business scenario that is simply no more. In today’s reality, with its increased supply volatility and customer demands, this is no longer enough. A more responsive and pro-active approach is needed, but without increasing your overall spend.

February 6, 2019


Digital transformation is rapidly becoming the building block to successfully compete today, but legacy supply chain solutions struggle to respond quickly enough to customer demands or market changes, because they were designed in the pre-digital era when the only focus was on efficiency.

Today Intelligent technologies can really help businesses make better sense of data, plan and predict outcomes, and optimize the entire product lifecycle including and enhancing the customer experience. By leveraging the true business potential of data driven insights, is it possible to sense and anticipate what is going to happen, evaluate your best course of action and improve your decision making. This will result in a more responsive and customer-centric supply chain optimizing the ROI of every action and operation.

Join us in Brussels to explore how digital supply chain solutions built on Microsoft can turn your supply chain into a competitive advantage using data, analytics, AI and IoT connectivity across the entire value chain.

We look forward to welcoming you to the Microsoft EBC in Brussels!

›› Agenda

08:30 - 09:00 Arrival and Light breakfast
09:00 - 09:15 Welcome and introductions
09:15 - 10:15 Digital Transformation: Why Digital Supply Chain?
10:15 - 11:15 DT in Real Life: Transforming the Microsoft Supply Chain
11:15 - 11:30 Break
11:30 - 12:30 Plan e2e Supply Chain AI driven Orchestration - realizing and exploiting the full potential of the Supply Chain Digital Twin - o9 Solutions
12:30 - 13:15 Lunch
13:15 - 14:15 Make Digital Factories - Empowering production with holistic data integration and tracking - Sight Machine
14:15 - 14:30 Break
14:30 - 15:30 Deliver Enabling integrated Track & Trace - leveraging IoT, AI and Blockchain to implement Smart Logistic control center - HERE Technologies
15:30 - 16:30 From What to How: Roundtable - ideas and actions
16:30 - 17:00 Wrap-up and Drinks

›› Who should attend

These workshops are intended for senior executives from Manufacturing organizations in Europe, with particular value to the VP or Director of Supply Chain Operations, COOs and CFOs seeking to turn their supply chain into a competitive advantage.

These events are invitation only, please contact your Microsoft Account Manager to register your interest.

Attendee numbers for each event will be strictly limited to create an environment for issue discussion and opportunity development.

›› Featured speakers

Patrick van Loon
Cloud Solution Architect Manufacturing at Microsoft Western Europe

Carlo Moretti
Cloud Sales-Industry Principal Solution Specialist at Microsoft Western Europe HQ

Stephan De Barse
Director Europe at o9 Solutions

Jon Sobel
CEO and Co-Founder, Sight Machine

Open Biography...

Jon Sobel is the CEO and co-founder of Sight Machine, a venture-backed technology company that serves global manufacturers. Sight Machine's investors include GE and leading venture capital firms from the Midwest and West Coast. The company has operations in Michigan, California, and Asia. Sobel previously served as general counsel and as a member of the executive leadership teams of several pioneering technology companies, including Tesla Motors and, in its early years, Yahoo!. Sobel received a JD from the University of Michigan Law School (1990), an MBA from the Wharton School at the University of Pennsylvania, and an undergraduate degree in public policy from Princeton University.

Asikainen, Kalle
Director - Product Management at HERE Technologies

Nicolas Queru
Business Development Director, EMEA at o9 Solutions, Inc.

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